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How much could your venue catering operation make?

We partner with venues to drive profit through unconventional collaboration.
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Trusted by

How could we help
your venue?

We improve venue profits by giving clients clarity, all delivered by our 'Fresh Approach'.

See the results...

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Profit Growth avg  '20-'24

Case Studies

We've delivered for clients across the UK with honest understanding and commercial impact.

MKM Stadium

We drove growth through innovation for the home of Hull City and Hull FC with a 62% increase in spend per head.

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Eco Power Stadium

Street-food to energise the fans and elevated hospitality experiences made for a great start to this new contract.

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Malvern Theatres

A total operational review made sure the catering operation is now more guest focused and increasingly profitable.

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Weston Homes Stadium

Creating new dining experiences and maximising growth on a limited budget.

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WORDS OF OUR CLIENTS

Just a few of the compliments we've received from our valued clients.

"With VCP's seamless integrated approach, we have seen significant growth in sales, profits, and service.  They are true partners."



JOE CLUTTERBROOK
CHIEF OPERATING OFFICER,
HuLL CITY AFC

“VCP have played a huge role in helping shape the catering operation at Eco-Power Stadium both from a match day and non-match day perspective. Their support and guidance have helped us make decisions that have provided huge benefits to our catering operation and general business.”

shaUn lockwood
Chief Commercial Officer,
Doncaster ROvers

“VCP have been our catering directors. They have proactively led us together to grow our Scene Bars and Bistro sales and profits year on year with their innovative approach."


fred moroni
chief executive,
Malvern TheatreS

Recent News

We've got something to say about the venue catering world - why not take in some of our recent news items?

7
min read
How we created Up2U - A smarter way to enjoy concourse dining
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8
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Tiger’s Street Food x Uber Eats: Taking Fan Favourites Beyond the Stadium
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5
min read
Growth in a Tough Market - Our Malvern Theatres Turnaround
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14
min read
A Scouser in New York - Simon's food tour of the Big Apple
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Interested to hear how we could enhance your venue?

Let’s work together

All the best partnerships
start with conversations...

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